Deepen your SEO knowledge

It’s impossible to learn absolutely everything about every facet of SEO. The topic is just too broad. So now that you’ve spent some time in the trenches and learned which aspects of SEO you enjoy, it’s time to niche down and deepen your knowledge in one area. This is known as becoming a t-shaped SEO. Being … Read more

How search engines work

Search engines work by finding content and storing it in a big database known as an index. Think of this as a library, but one that stores web pages instead of books. When you run a search, the search engine finds and returns matching results from the index. Finally, complex processes known as search algorithms … Read more